iQIYI Q3 revenue drops 10%, focus shifts to diverse content offerings

news image
iQIYI reported a 10% year-over-year revenue decline in the third quarter of 2024, citing a lighter content slate and challenges in brand advertising. Despite the decline, the company experienced growth in performance-based advertising and a 52% increase in content distribution revenue, driven by barter transactions. CEO Yu Gong highlighted the company’s strategic pivot to address[…[…
阅读更多(Read More)

作者 gocpmall