A long-standing stereotype about China’s Silver Economy consumer is someone who is frugal, inactive, and busy looking after their grandchildren. But the three-year pandemic has been a catalyst for many…
A long-standing stereotype about China’s Silver Economy consumer is someone who is frugal, inactive, and busy looking after their grandchildren. But the three-year pandemic has been a catalyst for many Chinese seniors to ‘treat themselves,’ embrace a fun-oriented lifestyle, and spend more…
阅读更多（Read More）
Generation Carpe Diem: Older Chinese adopt ‘seize the day’ mentality in a post-COVID-zero world
