E-commerce giant Alibaba plans to invest RMB 2 billion ($274 million) in supporting medium- and small-sized merchants to achieve one million yuan in turnover during Singles Day, the company’s marketing operating system Alimama announced on Monday. The initiative is part of Alibaba’s strategy to boost consumer spending for China’s biggest shopping festival…
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Alibaba to bet big on small merchants for Singles Day with RMB 2 billion subsidies
作者gocpmall
10 月 14, 2023