Order volumes have emerged as a new metric for assessing the overall performance of Singles Day within Taobao and Tmall, Alibaba’s domestic online marketplaces, according to Chinese media outlet LatePost. Gross merchandise volume of goods orders, without any adjustment for returns, has previously been the key metric in e-commerce…
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Taobao and Tmall look to order volume as new Singles Day performance metric
作者gocpmall
11 月 11, 2023